About Us

For too long, the awards industry has side-lined ecommerce sites and apps in favour of more traditional, non-transactional digital experiences. But times have changed, and ecommerce now powers the web.

For those that work in this growing industry, you know what it takes to create and launch an exceptional ecommerce store; it transcends any particular skill-set and requires true collaborative thinking and making…

It’s time we recognise and celebrate the art of digital commerce.


Open to anyone who believes they have the best in class ecommerce store, in any category.

We’ve kept the process of submitting and voting relatively simple – as per some of the other awards sites. However, our voting criteria is different:

Design: how the site looks and interacts with the end user (across all devices)
Usability: it’s critical for ecommerce sites to be intuitive to use
Content: from copy to videos and images
Ecommerce: how flexible and easy is to search, filter, learn and be inspired to buy? Smooth checkout? Mini basket? Any innovations?

Initially we will be selecting a winning solution once per week, possibly increasing to daily based on the number of entries.

Anyone can vote for the favorite. In fact, over 60% of the points will come from the public so your vote really counts. The more you vote the more halo your vote has and therefore more influence.

A jury from across the ecommerce ecosystem will also judge the nominees and contribute to the final count.


A site of the week will be announced on the Monday and will be featured on our home page for that week. Winners will be able to download a certificate, or they can purchase our super-cool ecommerce kung-fu award from our shop (please be patient while we create these) as well as some other cool merchandise (coming soon).


If you’re interested in being part of our jury, please visit the Jury page and apply.

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